#myloungelife / hq

Meet our C-Suite

Lounge Underwear Meet our C-Suite

Calling all Lounge enthusiasts!  

Want to learn more about the people who work where the magic happens? That’s right here, by the way! 

Meet our C-Suite, the inspirational Loungers we’re proud to call our leaders here at Lounge.  

From campaign creation to driving customer strategy, these guys cover every aspect of the business and their blood, sweat and tears over the years haven’t gone unnoticed.  

That’s why we’ve dedicated this blog to them, with the hope of sprinkling a little Lounge inspiration your way so that you too can find the motivation to make your dreams a reality.  

MEL - CHIEF BRAND OFFICER

WHAT DOES A DAY IN THE LIFE OF LOUNGE'S CBO LOOK LIKE?

Honestly, every day is totally unique from the last. LOT'S of meetings, lot's of creative and inspiring chats, lot's of teas.

WHAT ARE YOUR TOP TIPS FOR JUGGLING BEING A BRAND BOSS AND FULL-TIME MUM?

Oh this is hard! I do some late nights and long hours but I do it all because I love it and because I love knowing that what I'm working on is building a beautiful future for my baby girl. I want her to grow up with confidence. My Flissy days are dedicated to Flissy and my HQ days are filled with focus, determination and passion. Spinning plates is simply my hobby now 😉.

WHAT'S YOUR FAVOURITE PART OF THE JOB?

Making women feel amazing. The moment I read a comment, a DM or have feedback from the team that shows me that what I'm doing is making a genuine difference for someone, my heart is full.

WHAT’S YOUR ADVICE FOR OTHER WOMEN LOOKING TO PROGRESS TO A C-SUITE LEVEL ROLE?  

Never stop dreaming big, keep working damn hard and focus on staying in your own lane and blocking out the noise. You've got this.

DAN - CHIEF EXECUTIVE OFFICER

WHAT ARE YOUR DAY TO DAY RESPONSIBILITIES AS LOUNGE'S CEO? 

It's almost impossible to describe an average day as they're all so different! I lean a lot more towards the finance, strategy and scaling of the company side of things. In short, I steer the overall direction of the ship.

WHAT'S THE TOUGHEST PART OF THE JOB?

Probably the fact that I never switch off. Naturally, I put that pressure on myself and whilst there are a lot of days where I thrive off it, sometimes you do just need a day to breathe. I don't think I've had a full day off work in over 6 years...

AS THE BUSINESS HAS GROWN, HAS YOUR ROLE CHANGED?

Massively, in almost every aspect. Over the years, I've done virtually every core role within the business. From customer experience to warehouse work, operation to marketing and product design; you name it, I've done it! Given that I spend most of my days in meetings with various teams across the business, it's great because I have an understanding of what they all do. 

WHAT ADVICE DO YOU HAVE FOR ANYONE LOOKING TO JOIN THE TEAM?

From the outside, it may seem like everything is fun and games here and whilst we do make sure that we have a great time, we also expect a lot of hard work from the people here. We breed an ambitious mindset with an old school work ethic! Be fierce.

SARAH – CHIEF CREATIVE OFFICER  

DESCRIBE YOUR LOUNGE JOURNEY: 

I started Lounge in 2018, fresh out of university with a few internships under my belt. Back then, we only had a few hundred images and a logo to work with! Working with Mel and Dan to build the brand vision has been one hell of a journey, and one we’re definitely not finished with yet. From Creative Designer, to Senior to Head of and now CCO - I’m loving my Lounge life and can’t wait to see what the future brings.

WHAT ARE YOUR DAY TO DAY RESPONSIBILITIES? 

No day is the same! I spend most of the day overseeing my team and checking out all the incredible creatives coming through, working with the brand team to help bring campaigns to life, and making sure I join the tea rounds when I can!

WHAT'S YOUR ADVICE FOR SOMEONE LOOKING TO JOIN YOUR TEAM?

If you’re joining my team… think big, move fast, and put the kettle on - we’re all in this together. Unless you forget about snack Fridays…

WHAT ARE SOME WAYS WOMEN CAN EMPOWER OTHER WOMEN IN THE WORKPLACE?

Always share your light and make others feel appreciated and loved, celebrating other’s achievements is so important.

WHAT'S YOUR TOP GOAL FOR 2022?

My goal for 2022 is to pour my heart and soul into working with the wider team to share messages that will change people’s lives. Pushing the envelope and being brave. Get ready for take off…

JACK – CHIEF OPERATING OFFICER 

DESCRIBE YOUR LOUNGE JOURNEY?

I have been at Lounge just over 3 years now, I was number 10 to be employed and joined as an Operations Manager, moved to Operations Director and now COO. Dan, Mel and I spoke for months before making the jump over but its definitely the best decision I ever made!

WHAT'S YOUR FAVOURITE PART OF THE JOB?

The people I work with. Everyone is super ambitious and is striving for the same outcome, domination. 

WHAT INSPIRES AND DRIVES YOU? 

Hyper growth!

DESCRIBE YOUR PERFECT BREW:

Strong! Like me. 

WHAT'S YOUR TOP GOAL FOR 2022?

Aside from overall revenue goals… Im working hard on growing out a strong tech and data culture, helping to drive data driven results. 

KIRAN – CHIEF MARKETING OFFICER 

DESCRIBE YOUR LOUNGE JOURNEY: 

I started at Lounge in April 2019 as a Paid Media Executive. We didn’t really have a dedicated digital marketing department at the time and outsourced some of our activity; hence I made it my mission to build a fully fledged performance marketing team and here we are, almost three years later! We are a total of 14 marketing moguls, across four departments. 

WHAT’S YOUR ADVICE FOR OTHER WOMEN LOOKING TO PROGRESS TO A C-SUITE LEVEL ROLE?  

It’s ok to talk about things that haven’t been successful! As long as you know how to problem solve, can come to the table with solutions and not problems you’ll be of great value in any role. Think of the bigger picture, outside of what you do day to day and how this can benefit other parts of the business. 

WHAT ARE SOME WAYS WOMEN CAN EMPOWER OTHER WOMEN IN THE WORKPLACE?

Don’t be afraid to shout about your achievements, shout about each others achievements. Say it with your chest and don’t think twice. Educate each other and never stop learning!

DESCRIBE YOUR PERFECT BREW:

Hold the tea and add the coffee. Black.

ARRON – CHIEF CUSTOMER OFFICER 

DESCRIBE YOUR LOUNGE JOURNEY: 

I’m employee number 8 here at Lounge. I’ve been here over 3 years and started out as a CRM Executive before progressing to CRM Manager, then Head of Customer Communications and now Chief Customer Officer! 

WHAT ARE YOUR DAY TO DAY RESPONSIBILITIES? 

It sounds cliche but my responsibilities honestly change every day. Overall, my job is geared toward driving our customer strategy within the business, from customer experience to customer retention and loyalty. 

WHATS YOUR FAVOURITE PART OF THE JOB? 

Being part of the huge growth we’ve seen over the last 3 years has been insane. I feel so fortunate to have seen us grow into a global powerhouse within the underwear industry. That and being the undisputed Pool King here at Lounge (come at me anyone... ).  

Are you an aspiring Lounger looking to join our team? 
Head on over to our Careers Hub now to see if any of our current roles suit you!